HELOCs Are Tools—Not Toys for Owners

Garrett Gunderson
helocs are tools not toys
helocs are tools not toys

Home equity lines of credit can be brilliant or brutal. My stance is simple: they are a powerful tool for disciplined business owners and a trap for spenders. Used right, a HELOC can smooth cash flow, fund real opportunities, and cut borrowing costs. Used wrong, it can wreck credit and peace of mind.

“This is putting dynamite in a kid’s hands.”

Why this matters: banks prefer tidy paychecks, not volatile entrepreneur income. Access to capital can be the difference between missing payroll and seizing a deal when it counts.

My Core View

Don’t borrow to consume. Borrow to acquire productive assets or to bridge timing gaps in a growing business. Home remodels, toys, and trips do not pay you back. Cash-flowing assets do.

“Banks love W2 employees more than they love business owners.”

For owners, a HELOC offers speed and flexibility that traditional loans don’t. But there are real hazards that must be managed up front.

  • Variable rates: rising rates can crush cash flow.
  • Revolving utilization: high balances can hurt credit scores.
  • Line cuts: banks can slash limits during housing or credit stress.

There are also meaningful benefits that explain why I keep one available.

  • Interest-only payments reduce monthly strain.
  • Payments drop as you pay down the balance.
  • No interest when unused, but capital is ready.

How I Use HELOCs

I use HELOCs to acquire and optimize—not to spend. I bought art with a clear tax strategy, and I acquired land and a cabin that appreciated fast. I also used a low introductory HELOC rate to pay off a higher-rate policy loan, then adjusted when rates flipped. The theme is consistent: fund assets, match costs with returns, and stay flexible.

“I didn’t use it to spend. I used it to acquire.”

For owners, practical use cases include:

  • Bridging payroll during slow seasons.
  • Buying equipment at lower rates than equipment lenders.
  • Providing down payments for SBA-backed acquisitions.
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That’s the point: keep money moving into assets that produce income or increase enterprise value.

What To Watch Before You Sign

Rate surprises and fine print can turn a good plan into regret. Read everything.

  • Intro rate vs. ongoing rate: when and how it resets.
  • Annual and lifetime caps on rate increases.
  • Prepayment or early-closure penalties, especially in the first two years.

Also, posture yourself for approval and better terms.

  • Credit score of 760+ helps a lot.
  • Strong equity and clean tax returns matter.
  • Seasoned funds (90+ days in accounts) look safer to banks.

Velocity Banking: Where It Fits

Velocity banking is clever math, but not my playbook. It uses a credit card to float expenses while shoving income into the HELOC to shave interest, then paying the card with the HELOC. It can work, but risk is real when rates jump or lines get cut.

“It’s basically doing to the bank what the bank’s been doing to you the whole time.”

I prefer fixed, cheap, long-term debt when I can get it, then invest the spread. A 30-year loan at a low rate can be a gift if my capital reliably earns more. Peace of mind counts too. Liquidity plus positive spread beats heroic payoff timelines.

A Smarter Safety Net

A HELOC should not be your only liquidity. Build cash reserves. Consider properly structured cash value life insurance with a strong mutual company. It offers steady growth, access to policy loans, and insulation from bank whims. There are early-year costs and underwriting, so it’s a long-term tool, not a quick fix.

“Never borrow to consume.”

Final Thought

HELOCs are best as secondary fuel for real assets and short-term cash flow gaps—never as a card for lifestyle. Secure lines before you need them, read the fine print, and keep true reserves outside the bank’s control. If you choose to borrow, make it pay you back.

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Action steps:

  • Open a HELOC while your credit and equity are strong.
  • Set strict rules: assets only, no consumption.
  • Build non-HELOC reserves to sleep at night.
  • Stress-test your plan for rate hikes and line cuts.
  • Pick fixed debt when it’s cheap and invest the spread with discipline.

The goal isn’t debt-free at any cost. The goal is financial independence, where your assets produce the income and your choices drive your timeline.

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Garrett Gunderson is an entrepreneur who became a multimillionaire by the age of twenty-six. Garrett coaches elite business owners in the financial services industry. His book, Killing Sacred Cows, was a New York Times and Wall Street Journal bestseller.