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How Long Does It Take to Get an LLC? A Guide for the Self-Employed

A client just asked you to invoice from a business entity, the

Emily Lauderdale By Emily Lauderdale

Should You Be Your Own Registered Agent? Pros, Cons, and Rules

You are filling out your LLC paperwork, you hit the registered agent

Mark Paulson By Mark Paulson

How to Write an Elevator Pitch: A Step-by-Step Guide for the Self-Employed

An elevator pitch helps the self-employed introduce their work clearly in under

Erika Batsters By Erika Batsters

How to Write a Case Study: A Step-by-Step Guide for Freelancers

A case study turns one happy client into proof that wins more.

Hannah Bietz By Hannah Bietz

What Is a Value Proposition? A Plain-English Guide for the Self-Employed

A prospect lands on your website, reads your headline, and within seconds

Mike Allerson By Mike Allerson

What Is a Fractional CMO? A Plain-English Guide for the Self-Employed

A founder tells you the marketing is a mess, the budget is

Erika Batsters By Erika Batsters

What Does a Consultant Do? A Plain-English Guide for the Self-Employed

A friend introduces you at a party as "a consultant," and someone

Hannah Bietz By Hannah Bietz

What Is a Rate Card? A Plain-English Guide for Freelancers

A potential client emails three words that can freeze any freelancer: "What

Emily Lauderdale By Emily Lauderdale

What Is a Lead Magnet? A Plain-English Guide for the Self-Employed

You finally got a burst of traffic to your website, people read

Johnson Stiles By Johnson Stiles