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Colorful retail space with products and happy customers shopping.

Retail marketing strategy: a practical guide for small retailers

A strong retail marketing strategy is the difference between a store that…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters September 28, 2026

Sunrise over a calm lake with lush trees.

Recovery Quotes That Actually Help on the Hard Days

Recovery is not a straight line. Whether you are in recovery from…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters April 19, 2026

Group of entrepreneurs collaborating in a vibrant workspace.

How to start a business without money: a practical guide

After helping hundreds of aspiring entrepreneurs launch ventures from their kitchens, spare…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters April 23, 2026

Calculator and financial documents on a wooden desk.

Understanding Cost of Sales: A Complete Guide

In this guide, we will explore the concept of cost of sales,…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters December 10, 2024

Artisans crafting custom products in a vibrant workspace.

Made to order: how this business model works and why it matters

A made-to-order business model offers a compelling path for entrepreneurs seeking to…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters April 9, 2026

Stack of business books on a table in an office.

Top Business Books That Transform Companies

In the world of business, the right book can inspire change and…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters December 10, 2024

A bright workspace with a laptop and coffee.

Starting an Online Business: The Ultimate Guide

Starting an online business can be an exciting journey that leads to…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters December 10, 2024

Diverse creators collaborating on TikTok content together.

How to Get Views on TikTok: A Self-Employed Creator’s Playbook

How to get views on TikTok as a self-employed creator. Hooks, formats,…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters April 30, 2026

A sunrise over mountains, symbolizing hope and inspiration.

Future Quotes That Actually Change How Founders Work

After more than a decade of coaching self-employed founders, I have learned…

<img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="avatar avatar-44 photo ewww_webp" alt="Erika Batsters" decoding="async" loading="lazy" data-src-img="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" data-src-webp="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg.webp" data-eio="j" /><noscript><img loading="lazy" width="44" height="44" src="https://www.selfemployed.com/wp-content/uploads/2024/10/erika_batsters-48x48.jpg" class="avatar avatar-44 photo" alt="Erika Batsters" decoding="async" loading="lazy" />

By Erika Batsters April 26, 2026