I’ve spent decades in the business world, from running major sports agencies to coaching entrepreneurs, and I’ve discovered that making money often comes down to something surprisingly simple: showing up and asking how you can help.
My approach has always been straightforward. I visit places where wealthy individuals gather, introduce myself, and ask a simple question: “How can I be of service to you?” This isn’t complicated networking—it’s genuine relationship building with a purpose.
The Power of Connecting and Serving
When I meet someone new, I don’t lead with what I want. Instead, I ask what they’re looking for. A yacht? A plane? A car? By positioning myself as a problem-solver rather than a seller, I create opportunities that wouldn’t otherwise exist.
This method works because it’s based on a fundamental truth: money flows toward solutions. If you can connect people with what they want, you can create value—and capture some of that value for yourself.
Let me give you a concrete example. If someone mentions they want a Rolls-Royce for $240,000, but the market price is $260,000, most people would dismiss this as impossible. But I see it differently.
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Creating Value Through Persistence
I promise you that within a month, you could find that car at a lower price if you’re persistent enough. The method is simple:
- Ask everyone in your network if they know someone selling that model
- Reach out to dealers, explaining you have a buyer at $240,000
- Contact owners’ clubs and enthusiast groups
- Use social media to expand your search radius
Many people will dismiss you. They’ll say you’re wasting their time or that you’re crazy for expecting such a deal. That’s fine—let them think that.
What matters is that someone out there needs that money. Maybe they’re facing financial pressure, need quick cash, or simply don’t value the car as much as others do. When circumstances, timing, and a touch of universal favor align, you’ll find that person.
The Mathematics of Opportunity
In this example, you’ve created $20,000 in value by finding the car at a below-market price. If you take $40,000 as your fee, both parties still win: the buyer gets a $260,000 car for $240,000, and you earn a significant commission for solving their problem.
This isn’t about taking advantage—it’s about adding value through persistence and connection. You’re being rewarded for doing what others won’t: asking repeatedly until you find the right match.
I’ve built my career on this principle. While others complicate the process of making money, I focus on:
- Finding out what people want
- Promising to help them get it
- Working tirelessly until I deliver
- Taking a fair share of the value created
The beauty of this approach is its simplicity. You don’t need special skills or credentials—just the willingness to show up, ask questions, and follow through.
Beyond Transactions to Relationships
What starts as a single transaction often grows into something more valuable. When you successfully solve someone’s problem, they remember. They come back with more opportunities. They refer you to friends. Your network expands, and with it, your potential to create and capture value.
That’s how real money is made—not through complex schemes or get-rich-quick fantasies, but through the consistent application of this service-first mindset.
The next time you’re wondering how to increase your income, remember this approach. Go where the opportunities are, introduce yourself confidently, and ask how you can help. Then listen carefully, promise only what you can deliver, and work persistently until you succeed.
That’s the real secret to making money. It’s not flashy, but it works—and it has for me throughout my entire career.
Frequently Asked Questions
Q: Where are the best places to meet wealthy potential clients?
I recommend industry conferences, charity galas, golf clubs, yacht clubs, and high-end hotels and restaurants. Any place where people with means gather socially or professionally can be an opportunity to introduce yourself and offer value.
Q: Isn’t cold approaching strangers awkward or inappropriate?
It’s all about your approach. When you lead with genuine service rather than self-interest, people respond differently. A simple introduction followed by “How can I help you?” opens doors that remain closed to those who lead with their own agenda.
Q: How do you negotiate your commission or fee in these situations?
Be transparent about your role as a connector. Once you’ve established what the client wants and what you can deliver, discuss compensation directly. When you’re creating substantial value, most people understand you deserve to be paid for your efforts.
Q: What if I don’t have connections to wealthy individuals yet?
Start wherever you are. Volunteer at charity events, join business networking groups, or offer to help at industry conferences. Focus on building relationships and providing value before expecting financial returns. Your network will grow organically when you consistently show up with a service mindset.
Q: How long does it typically take to see results with this approach?
This varies widely depending on your industry, location, and personal skills. Some people make connections that pay off immediately, while others might spend months building relationships before seeing financial returns. The key is consistency—keep showing up, keep asking how you can help, and keep delivering on your promises.
